Community event fundraising in its different shades
Your community event fundraising activities fall into three different categories. Each serves a different purpose within your overall fundraising strategy.
The first of these activity types is perhaps the most important. I call this type the regular income activities. It's your most reliable form of income that pays your fixed costs. Most community organizations can calculate their fixed costs for the year with a fair degree of accuracy. Get this stream up and running first.
The next type is what I call the booster activities. These are for the times when you need a little extra income for some organizational development or for those items that you didn't exactly plan.
The last type is the capital campaign. These are used when you are planning some serious organizational development.
As part of your fundraising planning you'll need to figure out which events you are going to use in each category. You'll find ideas for each category on the
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